Japan upset at the co-marketing of ‘Barbie’ and ‘Oppenheimer’

Japan upset at the co-marketing of ‘Barbie’ and ‘Oppenheimer’

Warner Bros. Japan has publicly criticised their US counterparts over ‘inconsiderate’ reactions to art combining Barbie imagery with nuclear mushroom clouds…

Warner Bros. Japan has criticised what it called “extremely regrettable” Barbenheimer tweets shared by their US counterparts.

The Barbenheimer craze, which has resulted in millions around the world watching the two blockbusters Barbie and Oppenheimer back-to-back in an ironic double bill dubbed “Barbenheimer”, has drawn criticism in Japan for making light of the mass destruction caused by the atomic bombs dropped on Hiroshima and Nagasaki.

The Barbie US Twitter account, which responded to one Barbenheimer fan art poster which depicts Margot Robbie’s Barbie sitting on the shoulders of Cillian Murphy’s J. Robert Oppenheimer in front of a fiery atomic mushroom cloud, by writing: “It’s going to be a summer to remember.”